ONE100 Consultants Case Study
About the Company
ONE100 Consultants is a leading international education and visa consultancy with over 10 years of experience guiding students toward global academic and career success. With offices in Melbourne, Australia and Colombo, Sri Lanka, the organisation provides end-to-end support including career counselling, university admissions, visa processing, and pre-departure planning.
Specialising in a wide range of study disciplines such as Business, IT, Engineering, Health Sciences, Hospitality, Creative Arts, and Social Work, ONE100 Consultants empowers students to make informed decisions and confidently pursue international education opportunities across destinations including Australia, New Zealand, Canada, and the UK.
Driven by a student-first approach, the organisation also provides ongoing support services including accommodation guidance, airport pick-ups, part-time job assistance, and post-arrival support—ensuring a seamless and successful student journey.
Objectives
ONE100 Consultants aimed to strengthen its digital presence and position itself as a trusted global education consultancy. The primary goal was to clearly communicate its comprehensive service offering, improve search visibility, and generate consistent, high-quality student enquiries across multiple regions.
Challenges
Despite having a strong reputation and international presence, ONE100 Consultants faced several challenges:
- Communicating a wide range of services across multiple study destinations
- Standing out in a competitive global education consultancy market
- Limited structured content for SEO and organic traffic growth
- Lack of integrated systems for appointments, content, and recruitment
- Need for a scalable digital platform to support long-term growth
Strategy
ONE100 Marketing Solutions implemented a comprehensive, growth-driven digital ecosystem:
- Custom Website Design & Global Brand Positioning
Developed a modern, professional website that reflects credibility, trust, and international reach. - Service & Destination-Based Architecture
Created structured pages for services such as career counselling, course selection, visa assistance, and pre-departure support, along with dedicated study destination pages (Australia, New Zealand, Canada, UK). - SEO & Content Marketing Strategy (Blog Integration)
Built a blog section targeting high-intent keywords such as study in Australia, student visa requirements, and study abroad tips driving ongoing organic traffic and positioning ONE100 as an authority. - Online Appointment & Consultation System
Integrated a seamless booking system enabling students to schedule consultations online, improving convenience and lead conversion. - Social Media & Google Integration
Connected the website with social media platforms and Google services to enhance visibility, engagement, and local search performance (Google Business integration, reviews, and updates). - Careers Section & Recruitment System
Developed a dedicated careers page allowing candidates to apply for roles directly through the website supporting business growth and talent acquisition. - Lead Generation & Conversion Optimisation
Implemented enquiry forms, strong calls-to-action, and structured user journeys to maximise conversions. - Performance & Mobile Optimisation
Ensured fast-loading, mobile-first performance to cater to a global audience accessing the platform across devices.
Results
- A strong, globally positioned digital presence aligned with brand credibility
- Increased organic traffic through SEO and blog-driven content strategy
- Higher enquiry and consultation bookings via online appointment system
- Improved engagement through social media and Google integration
- Streamlined recruitment through online job application system
- Enhanced user experience and conversion rates across all touchp
Conclusion
Through a comprehensive digital strategy combining website development, SEO, content marketing, and system integration, ONE100 Marketing Solutions successfully transformed ONE100 Consultants into a high-performing, scalable digital platform. The result is a powerful ecosystem that not only attracts and converts students but also supports ongoing growth, engagement, and operational efficiency across global markets.
Contact Details
ONE100 Consultants
+94 701 200 100
Melbourne, Australia & Colombo, Sri Lanka
https://www.one100consultants.com.au/
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